SEO has been around for over a decade and is here to stay. It’s been given many names: Search Engine Optimization, Search Engine Marketing, Search Marketing, etc. Whatever the name is, businesses like to call it as SEO, and every one of them want to be on the first page of Google.
Who am I?
I am an eBusiness, SEO Expert and Marketing Consultant, working with a software company in the beautiful city of Edinburgh. I hold more than 10 years of web, marketing and advertising experience. In partnership with my company, I started a web unit. We manage projects and deliver successful web and marketing projects.
During the past two years, I’ve come across many business owners who wish to see their websites appear on the first page of Google. Most of them refuse to talk to me when I don’t guarantee them a first page result! I’ve seen many of them pay thousands of pounds to SEO cowboys and despite getting no positive results, they still choose to stick with them cowboys because those rouge traders were promising them the much desired No.1 position on Google.
After losing all my energy, trying to explain to my clients that ‘SEO is not a magic trick but requires a lot of hard work’, I decided to write my experiences and methodologies in a blog. That’s how this site was born.